E317: Design a Life You Love: Intentional Living for Midlife Women Explained

Taylor Prokes Co-founder of the Big Ass Calendar with Jesse Itzler

Midlife is a beautifully complex chapter, but let’s be honest: it is often packed to the absolute brim with heavy, competing responsibilities. For many of us, this season is characterized by a constant tug-of-war. You might be navigating the emotional rollercoaster of raising teenagers, gently guiding young adults into independence, or stepping into the role of caregiver for your aging parents. On top of all that, you are likely managing a career, running a household, and trying to be a supportive friend and partner.

With so many people relying on you, it is incredibly easy to feel completely overwhelmed and strapped for time. We frequently look at our days and wonder where the hours went, feeling like we are merely surviving rather than thriving. But the real root of that exhaustion might not just be a lack of time, it might be that we haven’t actively and purposefully designed our own lives.

If you feel like you are constantly running on a treadmill that someone else is controlling, you are not alone. Drawing deep inspiration from Taylor Prokes, co-founder of the Big Ass Calendar and an insightful guest on The Art of Living Well Podcast® this episode explores a fresh, empowering perspective. We are going to dive deep into how you can stop merely reacting to your chaotic, busy schedule and start embracing intentional living for midlife women to design a life that actually aligns with what matters most to you.

What is Intentional Living for Midlife Women?

When we talk about intentional living for midlife women, we aren’t talking about rigid scheduling or color-coding your planner until it gives you a headache. We are talking about reclaiming your autonomy and deciding in advance how you want to spend your most precious resource: your time and energy.

Ditching the Myth of Daily Balance

One of the biggest hurdles to intentional living is the pervasive, deeply ingrained myth of daily work-life balance. Society tells us that every single 24-hour period should feature a perfectly equal slice of career success, family connection, physical fitness, home-cooked meals, and personal self-care.

We need to acknowledge the immense pressure this creates. The traditional idea of achieving perfect work-life balance every single day is not just exhausting, it is often mathematically impossible and highly stressful. When we fail to do it all before our head hits the pillow, we go to sleep feeling like we fell short.

Instead of striving for daily perfection, a much healthier and more realistic approach is to view your life in seasons. True balance doesn’t happen in a single day, it happens when you zoom out over months or years. When you look at the bigger picture, you recognize that some periods will be intensely focused on hitting a personal health goal or pushing for a career milestone, while other seasons will naturally center around your social life, a new grandchild, or your family. Letting go of the need for daily perfection gives you the freedom to be fully present in whatever season you are currently navigating.

"True balance happens when you zoom out, recognizing that some periods will be intensely focused on personal goals or health, while others will naturally center around your social life, career, or family."

Making Your Calendar Your Greatest Tool

A smiling midlife woman writing her yearly goals and adventures on the big ass calendar.

If you want to practice intentional living, your relationship with your calendar has to change. For most women, the calendar is a reactive tool, a digital or paper space where you log doctor's appointments, school events, work meetings, and obligations to others.

Your calendar shouldn't just be a place to track obligations; it is a powerful, proactive tool to design the life you actually want. Taylor Prokes and her co-founder, Jesse Itzler, developed the concept of the Big Ass Calendar to address exactly this issue. The idea is to visually map out your year on a massive scale, forcing you to look at the months ahead and deliberately block out time for your own joy, growth, and adventures before the everyday clutter takes over.

We have all been guilty of waiting to commit to weekend plans or trips because we think something better might come up, or we worry about potential scheduling conflicts. But waiting in limbo actually prevents you from experiencing future joy. By proactively scheduling exciting events months in advance, you give yourself a defined purpose, much-needed structure, and something genuinely amazing to look forward to during the mundane parts of your week.

Why Intentional Living for Midlife Women Involves Doing Hard Things

As we age, it is very easy to settle into comfortable, familiar routines. But intentional living for midlife women often requires shaking up that routine and stepping boldly out of your comfort zone. Doing hard things physically or mentally is one of the quickest ways to remind yourself of your own strength.

Embracing Your Yearly Misogi

A group of healthy midlife women joyfully crossing the finish line of a local 5K race.

A central theme of living a deeply intentional life is the concept of a Misogi. Rooted in an ancient Japanese practice, a Misogi in modern wellness terms is a challenging, year-defining physical or mental event that you place on your calendar early and plan your entire year around.

Think about the last five years. Do the weeks, months, and even years seem to just blend into one long, continuous blur? If you don't intentionally anchor your year with something big, that blur is inevitable. Setting a Misogi, whether it is training for a marathon, booking a rugged and adventurous trip, or finally sitting down to write a book, gives a specific year its unique flavor and identity.

The beauty of the Misogi is that it is highly individualized and deeply personal. It doesn't mean you have to climb Mount Everest. For someone who has never exercised a day in their life, a challenging Misogi might be committing to and completing a local 5K run. For an experienced athlete, it could be tackling a brutal 100-mile endurance race or an event like the grueling 29029 challenge. The only rule is that it must be hard enough to make you a little bit nervous, pushing you past your perceived limits.

Getting Out of a Midlife Funk

Midlife can occasionally feel stagnant. You might find yourself in a funk where your career path feels uninspiring, or your relationships feel a bit confusing or disconnected. When the big, existential areas of life get muddy, tackling a physical challenge can be the perfect antidote.

When life feels confusing, you can find incredible clarity in action. Committing to a prescriptive physical challenge, like a 16-week race training plan, tells you exactly what you need to do each day to succeed. You don't have to overthink it; you just have to wake up and execute the day's training.

Tackling a structured goal helps you progress daily and builds massive, undeniable self-confidence. When you prove to yourself that you can run those miles or lift those weights, that newfound confidence naturally trickles down and improves the other, more confusing areas of your life. You start setting better boundaries at work, communicating more clearly with your partner, and carrying yourself with the quiet pride of a woman who knows she can do hard things.

Overcoming FOMO to Prioritize Your Growth

One of the sneakiest barriers to intentional living and setting big goals is the Fear Of Missing Out (FOMO). When you commit to a major personal goal, it inevitably requires sacrifices in other areas of your life.

Accepting the Reality of Missing Out

It is incredibly common in midlife to fear missing out on day-to-day social events, casual happy hours, or even routine family gatherings when you are heavily committed to a major personal goal. The guilt can be overwhelming when you have to say "no" to a Friday night dinner with friends because you have a three-hour training run on Saturday morning.

You have to shift your mindset and accept that you will miss things. You cannot be everywhere at once, and trying to do so will only dilute your focus and exhaust your energy. Give yourself the grace to realize that missing a few social events is completely okay, and true friends will understand and support your ambition.

"You have to shift your mindset and accept that you will miss things, and give yourself the grace to realize that it is completely okay."

Gaining Far More Than You Lose

When you are battling FOMO, it is vital to remember the immense return on your investment. The ultimate payoff, the skyrocketing self-confidence, the surge in physical vitality, and the deep, profound personal growth you gain from prioritizing yourself, far outweighs the casual happy hours or neighborhood block parties you might miss out on.

Furthermore, committing to hard things actually expands your world in ways you can't predict. It opens up entirely new doors, connecting you with incredible, supportive, and like-minded people who will inspire you to keep pushing your boundaries. You aren't just losing a few nights out; you are gaining a vibrant new community and an upgraded version of yourself.

A New Season Awaits

Marnie & Stephanie 29 - 0 - 29 Challenge

Midlife is not the time to fade into the background or put your own dreams on the back burner. It is the perfect time to step into your power and reclaim your time. Stop waiting for the "perfect time" to do something for yourself, because the reality is that your schedule will always inevitably fill up with everyday life chores and family obligations if you don't protect it.

Your time is yours to design. Embrace the seasons of your life, let go of the pressure to be perfect every day, and don't be afraid to pursue something that scares you just a little bit.


Challenge yourself today: Don't let another month pass in a blur. Put one big, exciting, and slightly scary thing on your calendar for this year. Commit to it fully, and watch how your life magically, purposefully arranges itself to help you achieve it. You deserve to live intentionally, and you absolutely have the strength to do it.

Exclusive Listener Perk: Get 15% off your entire cart at The Big Ass Calendar using our community link: thebigasscalendar.com/livingwell

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E316: Creatine for Women in Menopause: Banishing Brain Fog & Boosting Energy